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Brewmented

We brew what we teach and we teach what we brew — and we’re gonna have fun. — Bill Campbell, Brewmented

Oftentimes, a good business opportunity can be found by looking at an established industry in new and unique ways. For Bill Campbell and partner, Vlad Aleksiev, Brewmented was a solution to converting craft beer drinkers and wine/mead/cider affectionados to home brewers and winemakers. A home brewer since the 1970’s, Bill Campbell has watched the huge growth in the craft beer industry and the number of craft beer drinkers wanting to brew at home. It’s no secret that, along with the growth of the Colorado craft beer scene, craft beer is becoming increasingly more eclectic. Rather than leave these thirsty beer connoisseurs hanging, Brewmented was created to teach their target market how to make their favorite fermentable beverage and perhaps inspire underrepresented segments of the market (e.g., women, first-time brewers, millenials) to take up the hobby and brew a batch at home.

Formed in 2017, Brewmented’s business model is built on three pillars: a fast-growing e-commerce website, a brick-and-mortar store selling a slew of products to help with home brewing, and an in-house brewery and taproom where the magic happens. Education and community engagement are at the heart of the business, with Bill Campbell and other Brewmented partners sharing their knowledge with all who are interested. Colorado is a “hot-bed of homebrewing” and Brewmented is ready and waiting to “serve” the enlarged market.

Since the launch of their online store in 2017 and the opening of their brewery, taproom, and physical store just a few months later, Brewmented has kept the momentum going. Future goals include: 1) continue to establish Brewmented as a destination homebrew store, 2) substantially increase revenue through the Brewmented online store, 3) become recognized as one of the top 5 players in e-commerce education and products for home brewers in the US, and 4) replicate the Brewmented brand and business model to expand beyond the Colorado region. To help them along their journey, Boulder SBDC assisted Brewmented in business/financial planning and funding, including helping them receive a $250,000 SBA loan awarded by Colorado Business Bank.

Bill Campbell talks of his company with pride and passion. He describes their brick-and-mortar store as a “place to come in, learn about homebrewing, and drink good experimental beer” with hopes of it becoming the “go-to destination home brew store.” Despite their knowledge of the beer world and Brewmented’s big goals, partners Bill and Vlad remain humble and transparent, saying, “We recognize where our strengths are but we also recognize where we needed outside expertise.” Boulder SBDC is proud to have helped Brewmented thus far and is excited to see them achieve their business goals in the years ahead.

Leenie’s Southern Cafe

Conversations, laughter, biscuits and homemade jam melt together at Leenies Southern Café. Established in January 2006, Mel Flores and Eileen Gilmore’s restaurant in Longmont, CO has become a destination for those looking for a classic Southern breakfast and lunch restaurant in Longmont. The dining area is blanketed in simple white tablecloths and is surrounded by shelves loaded with Leenies jams and dishes while local artisan artwork decorates the walls. The atmosphere is relaxed and the

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Altitude Spirits

In 2004, Matthew Baris and his father conceived of an idea: to start an organic distillery here in Colorado. Colorado is renowned for its variety of large and small local breweries, so they knew they would see some success with a unique idea like theirs. However, neither family member came from an extensive background in business, so they looked to the Boulder Small Business Development Center to help get their idea off the ground. Matt

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Black Swift Technologies

Boulder-based company Black Swift Technologies was founded by three PhD students from the University of Colorado. The three men were inspired to start the company from their work in the field during their studies. At CU, they learned how to chase storms and collect data using old military equipment, which is relatively complicated to use. They set out to simplify the process with unmanned aircraft systems and Black Swift Technologies was born. Although they are

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Ku Cha House of Tea

Originally from China, husband and wife entrepreneurial team, Qin Liu and Rong Pan graduated from the Leeds School of Business at Colorado University with the dream of starting their own company. The original business idea was from Qin’s Business Plan Preparation class while enrolled in CU. In 2005, they launched their business, drawing upon the 5000-year-old tradition of drinking tea. In 2007, Qin and Rong changed the company’s original name from “The Leaf – All

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Art Parts Creative Reuse Center

The nonprofit world can be difficult to enter, so when Denise Perreault was in the beginning stages of starting her own nonprofit, Art Parts, she looked to the Boulder Small Business Development Center for guidance. The SBDC helped Denise and her co-founders figure out the most crucial aspects of their new business. “In our four-year founding and planning phase, the most daunting task was setting a realistic budget, as we had no experience there. The

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InDevR

InDevR is a small, privately held biotechnology company in Boulder, CO. Founded in 2003, by Dr. Kathy Rowlen, Dr. John Birks and Dr. Laura Kuck, InDevR employs a highly motivated team of individuals dedicated to the development and commercialization of innovative technologies that will help fill gaps in the current paradigm for virus-related diagnostics. InDevR develops advanced life science instrumentation and assays for analysis of viruses and other microorganisms. Their goal is to revolutionize microbiological

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